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Awesome Edge
Your weekly edge to dominate eCommerce & Amazon.
Welcome to The Awesome Edge — where smart e-commerce sellers come to grow faster, convert harder, and stay one step ahead of the algorithm.
Each issue is short, sharp, and stacked with:
✅ Real client wins (that you can copy)
✅ Tactical growth tips (no fluff)
✅ Unfiltered takes on what’s next in e-commerce
Let’s dive in 👇
Make 2026 Your Breakthrough Year: 5 Resolutions to Get You Back on Track (+ Year-End $1,000 Office Hours Credit)
Most sellers enter January determined to grow — and end Q1 wondering why they’re stuck. Not because they aren’t working hard, but because they’re fixing symptoms instead of the systems that drive revenue, margin, and momentum.
Here are the 5 resolutions top sellers commit to — and the same ones we rebuild with clients to unlock six- and seven-figure gains in focused 90-day cycles.
1. Fix What’s Actually Blocking Growth
Top sellers don’t guess; they audit.
• Start with your top 20% SKUs and evaluate indexing, image quality, benefit-driven bullets, suppressed attributes, and true per-SKU margin.
• If your hero listings aren’t optimized, every dollar in ads is wasted.
👉 This exact audit helped a client scale from $27K to $21M.
2. Stop Pouring Money Into Ads Until Pages Convert
Weak listings destroy ad efficiency.
Your CRO checklist:
• Top 80 characters include 3–5 primary terms
• 7–9 images with comparison + problem/solution
• Benefits → Features → Proof
• Info pulled from real reviews
If your hero ASIN converts <15%, ads won’t scale.
3. Take Control of Margins
2026 rewards disciplined operators.
• Kill keywords after 30–50 clicks with no sales.
• Shift 20–30% of spend to proven terms.
• Review returns weekly and fix the root cause.
Margin isn’t a metric — it’s your oxygen.
4. Protect Your Brand Before It Costs You
Top sellers prevent problems: Brand Registry, GS1 barcodes, hijack scans, documentation ready, and consistent CX scripts.
Many clients avoid downtime because we spot compliance issues early.
5. Run on Rhythm, Not Panic
• Weekly KPIs.
• Monthly profit reviews.
• Quarterly roadmap resets.
This is how sellers stop reacting and start directing.
If you want 2026 to be the year your systems finally work for you, not against you—let’s build your next 90 days.
Get This Before the End of the Year!
$1,000 Off Amazon Office Hours End-of-Year Promotion
Amazon problems don’t show up on a schedule.
Listings break.
Ads stall.
Account issues surface at the worst possible time.
Office Hours gives you a standing solution.
One live call every week.
Direct access to experienced Amazon operators.
Bring real questions. Get real answers — live.
No forums.
No guessing.
No long-term service commitment.
To close out the year, we’re offering:
An additional $1,000 off as a year-end promotion
This is the lowest price we’ll offer before we roll into 2026.
Start 2026 with:
Cleaner listings
More efficient ad spend
Faster, more confident decisions
Systems that actually hold under pressure
If you want 2026 to be the year your systems finally work for you and not against you, let’s build your next 90 days the right way.
Book a quick 15-minute call to confirm fit and secure the extra $1,000 off before year-end.
Once this promotion closes, pricing resets.
Ready to take your business to the next level?
Our team is here to help!
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Tune in next week for more awesome insights!